What is the original intended meaning?
The intended meaning of this sculpture by Michelangelo was to be of the biblical man, David. The statue represents strength, confidence, and a healthy physique.
In what way is the image or artifact appropriated?
This image is appropriated by adding the image of Ronald McDonald to it. The subject of the sculpture changes from David, to McDonalds, and the meaning and appreciation for the original masterpiece is lowered.
What is the new meaning intended through the appropriation?
The new meaning that I see is rather contradicting. I know that McDonalds fast food is not the healthiest food, and I know that if you eat too much of it, you will gain weight. However, seeing this image makes me think that if I eat McDonalds, I too will look all buff and fit. The new image is humorous in knowing that McDonalds and a healthy physique do not usually go together.
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Here is my own example of appropriation based off of the popular Gatorade advertisements. It is changing the meaning of Gatorade's advertisement from athletics and sports to Jesus and seeking Him. In the Gatorade advertisement, the sweat drops are Gatorade, but in my advertisement, the sweat drops are blood like Jesus perspired at the garden of Gethsemane.
My Gatorade Advertisement
Gatorade's Advertisement
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